Retail Quality Audits

RQA Retail Quality AuditsRQA’s Retail Quality Audit evaluates your product in the marketplace – in any channel of distribution. Whether you are in Quality Assurance, R&D, Manufacturing, Distribution or Marketing, we utilize your criteria and our thirty years of experience to custom design projects that will meet your objectives in a timely and cost effective manner.

Our professional field force will visit retail locations to evaluate products or services, or purchase products on-line to evaluate at home.  Data is collected using RQA’s proprietary mobile app, including photos, videos, and geo-tracking, with up-to-date reporting available online.

Why Audit at Retail?

  • Understand the Consumer Experience
  • Monitor Manufacturing Plant Performance
  • Investigate Consumer Complaint Trends
  • Evaluate Package and Product Condition
  • Track Product Age on Shelf, Availability and Display Conditions
  • Perform Competitive Benchmarking
  • Assess Test Market and Product Launches
  • Substantiate Advertising and Label Claims
  • Validate Trade Marketing Program Compliance

Retail Quality AuditsRetail Quality Audits performed in-store may include:

  • Package Condition
  • Product Assessment
  • Product Age
  • Pricing and Display Data
  • Availability
  • Display / Merchandising / POP Materials
  • Samples for In-Home Evaluation

E-CommerceRetail Quality Audits performed for E-Commerce may also include:

  • Shipping Material Condition
  • Ease of Ordering
  • Order Accuracy
  • Overall Experience

Foodservice OperationsRetail Quality Audits performed in Foodservice Operations may also include:

  • Product or Service Quality
  • Operations Performance
  • In-House or In-Home Product Evaluation
  • Marketing / POP Materials Availability
  • Franchise / Brand Standards Compliance
Retail Quality Audits

Retail Quality Audits – Quality Through the Eyes of the Consumer

How can we help you?

If you develop, manufacture or distribute consumer products anywhere in the world today, you need to talk to RQA.

RQA Services Summary Checklist